After implementing our e-com SEO technique in Quarks Pets, Organic search increased by 93.6% and conversion rates increased from 0.52% to 3.95%

About Quarks Pets

Quarks Pets is a pet store, in an extremely competitive industry that is increasingly crowded with new stores. Our clients are getting only 1000 visitors a week and a 0.52% conversion rate due to a lack of optimizations.

How we helped

When Quarks Pets came to us looking to improve all facets of their search, we knew that we would have to create some of our most bespoke work to date. The multifaceted nature of this campaign meant that we had to spread budgets across various pet products in order to get the most traction possible.

We decided that the best course of action would be to run a series of standard campaigns focused on delivering SEO performance and engagement. We needed to improve the rankings on search engine results pages. To do this we agreed to run a full on-page SEO strategy including technical audits, as well as an off-page link acquisition campaign and that this would be backed up with ongoing social media campaigns.

Results

The results that our work garnered were the best that Quarks Pets had seen and aided the growth of the business beyond expectations.

  • Organic Sessions:93.6%
  • New Users: 24,301
  • Avg session duration:02:03 minutes

Audience Overview

E-commerce Conversion Rate

Organic Search Traffic

Store Conversion Rate

Before

After